Friday, February 7, 2014

Icon - The Wicked-Smart Digital Business Card


Austin-based technology entrepreneurs Kent Savage and Matt Hovis have launched in 2013 the cloud-based, patent-pending digital business card system, Icon.

Describing their service as “wicked smart”, Savage and Hovis designed it for much more than basic information sharing—mobile-optimized and immensely shareable, Icon curates content from your social media feeds and presents a professional profile that is always up-to-date.

There are obvious advantages to using Icon—for instance, you will never run out of business cards or have to worry that the person you are trying to reach will lose your contact information.

Perhaps, the one feature that sets Icon apart from its competitors is how users are able to view valuable insights on the reach of their business cards—such as who is viewing, saving and sharing their information.

A Pro version of Icon is free (last year, its cost was US$4.99 a month), while there are business versions available for moderate cost, loaded with additional useful features.

Icon also has a cool mobile feature wherein at an event, you can simply hit “share” on your Icon and send your card via text or email, and when texted, it isn’t a long line of ugly text, it is actually optimized in the form of a card with a set of buttons (like “call,” which hello, is awesome).

So, as an Icon member, you can download the Icon mobile app for free from both the Apple and the Android app stores. These apps make it easy to share your contact information and your professional content with anyone, anywhere. You can receive and create new content posts on the fly and stay up to date with your contacts and your team members.

Icon Pro Main Features:

* Social-Powered Mobile Business Card
* Personal Content Canvas – Featuring curated content from your social feeds.
* Personal Analytics Suite – Manage the power of your personal brand and see who is viewing, sharing and saving your contact information and curated social content.
* Branding – Customize your Icon with your company’s logo and color.
* Privacy Controls.
* You can use the free account for as long as you please. 

Setup is fast, easy, and does not require experience or any training.

While your profile may be connected to your social media accounts, like Facebook or Twitter, Icon gives you complete control on what content is aggregated for you - allowing you to connect, feature and delete whatever you want. That is handy, since your social profiles might be too personal for you to share it on your professional profile at Icon.



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